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The f8 Real Estate Marketing Blog

Promotions, Focus on Features, Testimonials and Recommended Reading from f8 Real Estate Media MARCH PROMO: MARCH MOBILE EVENT! Save 10% When You Order Using f8 Mobile in March! To celebrate the launch of f8 Mobile, clients can save 10% on their entire order when they order using our new mobile app! To save 10% on your order, services must be ordered in March but can be used anytime. Must be ordered with a specific listing and service is not transferable. f8 Mobile is availabl

February 2022 When you consider that homes with Matterport 3D Tours allow consumers to spend more time exploring your listing online, it stands to reason that listings with Matterport should attract more attention from buyers. Now, preliminary results from two separate academic studies indicate that listings with a Matterport 3D Tour sell faster and for a higher price than homes without a Matterport Tour. The first academic study performed a statistical analysis of MLS transa

Promotions, Focus on Features, Testimonials and Recommended Reading from f8 Real Estate Media FEBRUARY PROMO: MATTERPORT EVENT! Save 10% When Your Order f8 Matterport Service in February! Matterport Service provides you with a 3D Tour of the home that consumers can use to tour the home remotely at their own pace and convenience. Normally $275, you’ll save $27.50 on our standard size tour! Matterport Service also includes a 3D Model of the home that showcases the home in a sim

January 2022 It's that time of year when people make new year's resolutions, most of which are quietly forgotten by February. Instead of new year's resolutions, we recommend that you create your New Year's Business Plan, something you can actually use to keep track of your progress throughout the year. Your business plan should start with your revenue goals. In other words, how much do you want to make this year? Once you decide how much you want to make, divide that number b

Promotions, Focus on Features, Testimonials and Recommended Reading from f8 Real Estate Media JANUARY PROMO: $22 FOR '22 EVENT! Order Any Qualifying Media Service in January and Save $22! To celebrate the new year of 2022, receive a $22 discount on photography, videography and Matterport services ordered in the month of January! This promotional discount is in addition to partner discounts you may already be enjoying based on your brokerage affiliation. The $22 for ‘22 Event

December 2021 Twilight Photography has been a trusted tool in the listing agent's marketing toolbox because it provides consumers with valuable information on the ambience they can expect in the evening hours. When you consider that most listings only have photos that were taken during the day, and the fact that open houses and most showings occur during the day, most potential buyers only see the home under daytime conditions. Twilight Photography is designed to complete the

Promotions, Focus on Features, Testimonials and Recommended Reading from f8 Real Estate Media DECEMBER PROMO: SEASON OF TWILIGHT EVENT! Save $50 on this service in December, a 25% Savings​ Normally $200, Twilight Photography is only $150 during the Season of Twilight Event (a 25% savings). Twilight Photography provides consumers with valuable information on the ambience they can expect during the evening. No restrictions on ordering, can be ordered with or without other servi

Thanksgiving 2021 In the Included Features section of our website, we complete the list with the included feature of “Gratitude.” While it is not a feature in the traditional sense, it is included to convey the profound appreciation that our entire organization feels when a client trusts f8 with their property marketing. As we pause for Thanksgiving, we renew our expression of gratitude to our valued clients and industry partners. Thank you.

November 2021 Matterport service by f8 provides you with an immersive 3D Tour that enables consumers to explore your listing and focus on areas of interest in a simulated three dimensional (3D) environment. A special camera is used to scan the home so that it can be rendered into this 3D Tour. Viewers love Matterport because they can take a virtual walkthrough that gives them a better sense of the home. We supplement this 3D Tour of the interior of the home with Exterior 360

Promotions, Focus on Features, Testimonials and Recommended Reading from f8 Real Estate Media NOVEMBER PROMO: The Matterport Relaunch Event! Save $25 and Get Exterior 360 Views in November​ Starting in November during our Matterport Relaunch Event, order f8 Matterport Service and save $25 on our standard 3D Tour! Standard tier pricing for homes up to 3,000 sq. ft. was $300 but has been lowered to $275 to make Matterport a more affordable option for your listings. In addition

THE SEISMIC SHIFT TO ONLINE SHOPPING It is often said that the pandemic greatly accelerated shifts that were already underway. For example, online video conferencing existed before the pandemic, but the pandemic permanently Zoomified our lives. Working from home existed before the pandemic, but the pandemic has dramatically shifted the balance of work to include permanent remote and hybrid models. Likewise, online shopping existed for years prior to the pandemic, but the pand

October 2021: Online Order Event Order Any of Our Services Online and Save 5% on Your Entire Order! ​ In October, order any of our services using our online ordering system, and you will save 5% on your entire order! Our system makes it easy to order online with a few simple steps. Placing your order online will not only save you money, but you will also become more familiar with the system and its various features when it comes time to market your listing. The Online Order

THE MOTIVATING PROPERTY DESCRIPTION The marketing activities that you perform for your listing are designed to generate the highest possible awareness of your listing among potential buyers. In other words, to maximize the number of people in your listing sales funnel. Awareness leads to Interest, then Motivation and finally Action. But how do you move people in your funnel from awareness to interest and motivation? Photos, videos and interactive 3D tours are a great way to b

SEPTEMBER PROMOTION: Get f8 Scribe™ Free When You Order f8 Premier Package! f8 Scribe™ is the patent-pending automated property description writing service created by f8 for busy real estate agents. Simply check Property Info fields that apply to the home and Scribe will create a property description at the click of a button based on those property characteristics. Our Production Team will create the first draft for you. Use the description provided by Scribe as is, or make e

Without a Map, It's Hard to Find a New Place When you're taking a trip to a new place, one of the first things you do is check a map to make sure you know where you're going. You also want to make sure you have that map handy so you'll know how to get around when you get there. The same principle holds true for homebuyers. When buyers are searching for a new place to call home, they need a map that helps them know how to get around when they find your listing online. While th

AUGUST PROMOTION: SAVE 10% ON 360 TOURPLAN SERVICE! The 360 Tourplan combines a 360 Tour with an interactive floorplan that helps the viewer navigate through the home using a digitized floorplan as their guide. This service also includes a Floorplan Diagram that you can display online and in brochures. More information and samples can be found at f8re.com/advanced. Must be ordered in August with a specific listing and purchase is not transferable. Order now! "The customer ser

What is a Drone and Why Should I Care? Sometimes referred to as “Unmanned Aerial Vehicles”, drones are used in a variety of governmental, commercial and research applications. Drones look like mini-helicopters and they are able to go places humans can't easily access. This makes them ideal for things like monitoring the status of crops on farms, flying over volcanic sites, and soon they will even deliver Amazon packages straight to your backyard. Drones burst onto the scene s

JULY PROMOTION: SAVE 20% ON AERIAL PHOTOGRAPHY Save 20% when you order f8 Aerial Photography service in July! Normally $200, you’ll save $40 on this compelling service. Aerial photography provides your listing with the dramatic visuals that differentiate it from the competition. You will receive 15-20 aerial photos as part of this service. More information and samples can be found at f8re.com/photography. Must be ordered in July with a specific listing and purchase is not tra

Are Virtual Selling Tools Here to Stay? While many forces were already re-shaping an increasingly digitized economy, the pandemic accelerated many of these trends in a dramatic way. From online shopping to remote learning to virtual offices, the pandemic opened our eyes to new ways of organizing work, learning and shopping. The real estate industry was at the center of the shift to online and virtual shopping as restrictions made it difficult to show properties in person. Age

JUNE PROMOTION: 360 TOUR EVENT Save 20% when you order f8 360 Tour service in June! Normally $150, you’ll save $30 on our standard size tour! The f8 360 Tour provides you with an interactive walkthrough of the home that enables consumers to tour the home at their convenience and at their own pace. This affordable walkthrough allows the consumer to do a complete spin (360 degrees) so they can see every angle of the room. More information and samples at f8re.com/advanced. Must